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Fashion Channels in Pakistan | Role of Media for Fashion

No matter how bad the economic conditions of the world become, people still find time and money for fashion. The desire to maintain a fashionable status is mutual in men and women. And of course in today’s times, the same desire exists in the children as well. No matter how hectic a life is, and how tight the budget becomes, people push with all their might to look trendy.
Media as always has played a major role in propelling these sentiments in people.Especially the electronic media seems like it’s being sponsored by the fashion gurus and designers! Now whether the fashion channels are aiming to make people’s lives more stylish, cater to their desires or making their lives more complicated.that remains to be an unanswered are two major TV fashion channels available for the Pakistani audience.
The Fashion TV Pakistan caters to the audience that are more comfortable with English language programs. It is focused on the foreign fashion news, view and trends.The Style360 in Urdu has managed to acquire quite a big audience over the years too; mainly focusing on the fashion trends of Asia, not to mention the latest gossips of Lollywood, Bollywood and Hollywood. Both these channels have more than 20 programs that go on air weekly.
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